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Design Portfolio

Posters

DATE

PROF

COURSE

2023

CREW 431

JOY GUGELER

Global Citizens Week Panel

This poster went through several drafts. For the final version, I used the Portal website's accent colour to make the title and panelists pop; I liked this idea as it helps to subtly reinforce consistency as a brand, which is something I set out to do when I first joined the team.

DRAFTS

DATE

PROF

COURSE

2022

CREW 430

JOY GUGELER

Art & Photography Submissions

This is the first poster I designed from (essentially) scratch. I followed the theme of the regular submissions poster, but used portrait orientation to help differentiate it. I employed artsy stock graphics to make the message visually clear at a glance, and I set up a sort of 'footer' area that could be cropped out for square social media posts (as information such as a URL becomes redundant with hyperlinks). I received positive feedback from the publisher, who approved this design upon first draft.

If I were creating this design now, I would have asked why the parentheses in the logo are sized up. It was the same way in the previous year's general submissions poster, so I didn't question it. There could very well be a reason why; my personal headcanon is that it's meant to emphasize the "O" for open (o-pen) submissions.